Apple Watch User Guide Suggests Authorized Third Party Band Program

Apple’s recently published User Guide for the Apple Watch appears to reveal that Apple is planning an authorized program for non-Apple branded Apple Watch straps:

Apple is yet to announce such a program, but such an offering for the future makes sense given Apple’s official “MFI” accessory programs for the iPhone, iPad, and iPod. A marquee feature of the Apple Watch is its ability to be quickly attached to various bands via a standard connection on the two sides of the device.

While Apple has not yet announced an authorized program for third-party bands, some enterprising accessory makers have already announced bands ranging from unique leather designs to bands that pack in backup batteries for on-the-go charging. Apple sells branded straps such as the Link Bracelet and Leather Loop.

Thanks, @MacTimeTV.